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PREORDER Quiet Killers: What's Sabotaging Your Restaurant Brand's Growth & How to Stop It
This is a preorder. Books ship the week of May 2.
Most leadership problems do not announce themselves.
They do not arrive as crises or failures. They show up quietly as friction. As hesitation. As teams working hard but never quite moving together. As strategies that look sound on paper but fall apart in execution.
Quiet Killers is a leadership book about the invisible forces that stall growth inside organizations long before results start to slide.
This is not a book about branding tactics, marketing frameworks, or surface-level culture work. It is a book about how leaders think, decide, and design systems that either compound momentum or slowly suffocate it.
Drawing from years of work inside fast-growing restaurant and multi-unit organizations, Quiet Killers exposes four deeply embedded leadership traps that undermine teams, fracture execution, and erode trust without anyone noticing until it’s too late. These traps feel reasonable. They look responsible. They are often defended as best practices. In reality, they quietly kill progress.
This book is for leaders who sense that something is off but cannot quite name it. For executives watching smart teams struggle inside complex systems. For operators tired of adding tools, initiatives, and meetings while clarity keeps slipping further away.
You will not find motivational platitudes here. You will not find trendy leadership jargon. What you will find is behavioral truth, structural clarity, and a clear-eyed look at how leadership decisions ripple through people, systems, and outcomes.
Quiet Killers challenges how leaders define strategy, alignment, and progress. It forces an honest reckoning with convenience-driven decisions, outdated mental models, and organizational habits that feel safe while doing real damage.
If you are leading growth, managing complexity, or trying to scale without losing coherence, this book will give you language for what you already feel and a framework for correcting it.
This is a book about seeing clearly.
Because leaders do not lose control when things break loudly.
They lose it when things decay quietly.
This is a preorder. Books ship the week of May 2.
Most leadership problems do not announce themselves.
They do not arrive as crises or failures. They show up quietly as friction. As hesitation. As teams working hard but never quite moving together. As strategies that look sound on paper but fall apart in execution.
Quiet Killers is a leadership book about the invisible forces that stall growth inside organizations long before results start to slide.
This is not a book about branding tactics, marketing frameworks, or surface-level culture work. It is a book about how leaders think, decide, and design systems that either compound momentum or slowly suffocate it.
Drawing from years of work inside fast-growing restaurant and multi-unit organizations, Quiet Killers exposes four deeply embedded leadership traps that undermine teams, fracture execution, and erode trust without anyone noticing until it’s too late. These traps feel reasonable. They look responsible. They are often defended as best practices. In reality, they quietly kill progress.
This book is for leaders who sense that something is off but cannot quite name it. For executives watching smart teams struggle inside complex systems. For operators tired of adding tools, initiatives, and meetings while clarity keeps slipping further away.
You will not find motivational platitudes here. You will not find trendy leadership jargon. What you will find is behavioral truth, structural clarity, and a clear-eyed look at how leadership decisions ripple through people, systems, and outcomes.
Quiet Killers challenges how leaders define strategy, alignment, and progress. It forces an honest reckoning with convenience-driven decisions, outdated mental models, and organizational habits that feel safe while doing real damage.
If you are leading growth, managing complexity, or trying to scale without losing coherence, this book will give you language for what you already feel and a framework for correcting it.
This is a book about seeing clearly.
Because leaders do not lose control when things break loudly.
They lose it when things decay quietly.